Opening the ACT Care Awards to the Global Creative Community
Each year, the ACT Care Awards opens the first round of judging to creative talent worldwide. This initiative aims to highlight outstanding advertising campaigns addressing social and environmental causes, while inspiring the creative community with examples that demonstrate the industry’s power—and responsibility—to shape a better and fairer world.
This year, a diverse group of 29 creatives minds from 18 countries was selected to serve on the Jury. “The idea is to bring together a variety of perspectives, from different types and sizes of agencies,” says Sophie Guerinet, Co-founder of ACT Responsible. “This year, we have ten creatives from networks, sixteen from independent agencies, and two independent consultants.”
Over the summer, the jurors reviewed and ranked the ACT Responsible annual collection—131 entries created by 74 agencies across 32 countries, supported by 97 advertisers—using a high-performance online platform developed by AdForum, long-time partners of ACT Responsible and a gateway to the global creative community. The judges are asked to take into account multiple criterias while judging such as the originality of the idea and quality of execution, the societal impact and emotional resonance (mindprint), the respect shown to all stakeholders, and above all, the concrete impact on beneficiaries.
Thanks you to an incredible Panel
Aion Bato, Associate Creative Director, Havas Ortega, Philippines
Alejandro Mendoza, Creative Director, Publicidad Comercial MullenLowe, Nicaragua
Alejandro Tamayo Buitrago, Executive Creative Director North Latam, llyc global, Mexico
Belén Arregui, Senior Creative, Springtime, Argentina
Bianca Bonjibod, Associate Creative Director, Havas Ortega, Philippines
Cássio Guiot, Associate Creative Director, AKM, Brazil
Craig Mikes, Owner & Executive Creative Director, Whiskey, Texas, United States
David Arregui, Creative Art Sr., Wild, Mexico
Diana Orbe, Founder & Chief Creative Officer, XL Grandes Ideas, Ecuador
Eduardo Basque, Vice President & Creative Director, FCB Health NY, United States
Giannis Sorotos, Creative Director, The Newtons Laboratory, Greece
Jaakko Koskinen, Senior Creative, Kurio, Finland
Julio Diniz, Senior Art Director, Mercatto Comunicação, Brazil
Leonardo Briones Rojas, Senior Art Director, Garnier BBDO, Ecuador
Lupas Celis, Chief Creative Officer, BeFlamingo, Ecuador
Michele Mari, Independent Creative, USA
Paola Berman, Associate Creative Director & Copywriter, Grey, Mexico
Paula Zambrano, Senior Art director, Saatchi & Saatchi MEA, United Arab Emirates
Pierre Bellefleur, Co-Founder & Managing Director, Strike, France
Quentin Clausse, Senior Art Director, Havas Play, France
Rohan Agarwal, Founder & Creative Strategist, Illumineye Communications LLP, India
Ryan Caidic, Creative Director, TBWA, Philippines
Samuel Oluwagbemi, Creative Director, X3M Ideas , Nigeria
Silvia Spinola, Head of Creative, Mccann Health, Brazil
Sussy Navia, Creative Director, Ogilvy Honduras, Honduras
Svetlana Stotskaya, Independent Marketing Executive, Belarus
Thomas Eliaou, Concepteur rédacteur, Steve, France
Virginia Wilhelmer , Creative Director , DDB Vienna, Austria
- Yana Okoliyska, Founder & Creative Director, SQUARED, Bulgaria
