Advertising excellence in promoting care
for people and the environment.

Creativity for 
the greater good.

The ACT Care awards celebrate creative campaigns that drive positive social and environmental change. These awards recognize efforts focused on a wide range of issues, including public health, environmental sustainability, social justice (such as disability rights and human rights), public safety, and other critical societal concerns like homelessness, domestic violence, and education.

Established in 2008 in collabortation with the European Association of Communication Agencies in partnership with the European Parliament, the awards aim to encourage dialogue, share best practices, and accelerate behavioral changes on major global issues.

Jury President 15-23,
Ex-Vice President of the European Parliament.

Dita Charanzovà

Godmother of the awards

“Participating as a Jury Chair to Care Awards left a strong mark on me. I am impressed at how such difficult stories, ranging from a large variety of topics, and their messages were expressed so effectively and effortlessly in just a matter of minutes. Communication is a tool that can have a strong impact, and not only in a business environment. The ACT Care awards recognise excellence in this form of communication to change people’s behaviour for the benefit of the consumer and society as a whole. Instead of drawing attention to a product, these campaigns highlight everyday problems that are too often ignored in a way that inspires action.”

One Award, two Special Juries & a Youth Favourite.

1.

This jury is open to creative talent from all around the world willing to participate. The members judge all entries online and select the campaigns to be part of the shortlist. 

2.

Jury of Experts

The members are selected for their expertise in the communication field as agencies, advertisers, institutions, and NGOs. Under the lead of Ms Charanzová, they elect the winners.

3.
New in 2022, a special Youth Favourite is elected by students from IHECS (Brussels) led by Sophie Pochet, Chief Academic Officer. They shine new light on the discussion.

The Shortlist.

The campaigns submitted are first judged online by approximatively 30 creative professionals around the world. They offer their time and expertise to select the campaigns that will be part of the shortlist. 

The Winners 2024 to be announced on December 11th.

The winners of the 2024 ACT Care awards will be announced during The Effie Europe Day in Brussels on the 11th of December. More info to come.

3 Categories.

NGOs & Foundations

Non-profit organisations and non-governmental bodies — an organisation that exists for educational or charitable reasons and from which its shareholders or trustees do not benefit financially. An organisation created by private persons or organisations with no participation or representation of any government.

Governments & Institutions

Government bodies and related organisations — an organisation that is the governing authority of a political unit, the ruling power in a political society and the apparatus through which a governing body functions and exercises authority.

Companies & Businesses

Corporate governance (CSR) — corporate campaigns that promote care for safety, youth, communities and the environment.

The Winners 2023.

Care Awards

Runner 321 - GRAND PRIX

Brand : Adidas
Agency : FCB Canada

Dyslexic Thinking - GRAND PRIX

Brand : Made By Dyslexia & Virgin Group
Agency : FCB London

Anne de Gaulle

Brand : Fondation Anne de Gaulle
Agency : Havas Paris

Blind Seats

Brand : Music Vibe & Fun Ticket
Agency : MullenLowe SSP3 Mexico

Chatpat

Brand : SOS Children’s Villages
Agency : FCB India & FCB Chicago

Opt-Ink

Brand : Junge Helden
Agency : McCann Paris & McCann Germany

The Emancipation Loan

Brand : Mibanco
Agency : Circus Grey

The Last Photo

Brand : CALM & ITV
Agency : adam&eveDDB

Time-fighters program

Brand : Renault
Agency : Publicis Conseil
The Unshowables wins the Youth Favourite

The Unshowables - YOUTH FAVOURITE

Brand : Vision du Monde
Agency : STEVE

Enter the Care Awards.

Entries are open every year form February to April. To enter the awards, follow the steps below. 

2.

Pay the fee

In a nutshell

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