Advertising excellence in promoting care
for people and the environment.

Encouraging creativity.

The Care Awards were created in 2008 in partnership with the European Parliament to highlight the advertising industry’s contribution to society, celebrating the most successful creative social and environmental campaigns. The awards cover subjects such as public health, the environment, sustainable consumption, public safety, disability, human rights, domestic violence, child abuse, homelessness, education and other similar topical public issues. The Care Awards’ jury is chaired by a member of the European Parliament and composed of NGO & institutions communications directors, creative directors, and CSR experts. The jury will judge a shortlist of campaigns drawn from agencies’ submissions and will decide on the winning entries in a range of categories.

In partnership with

Dita Charanzovà

Vice President of the European Parliament Godmother &
Jury President

“I look forward to seeing the new creative entries this year again. Participating as a Jury Chair to Care Awards left a strong mark on me. I am impressed at how such difficult stories, ranging from a large variety of topics, and their messages were expressed so effectively and effortlessly in just a matter of minutes. Communication is a tool that can have a strong impact, and not only in a business environment. The Care Awards recognise excellence in this form of communication to change people’s behaviour for the benefit of the consumer and society as a whole. Instead of drawing attention to a product, these campaigns highlight everyday problems that are too often ignored in a way that inspires action.”

One Award, two Special Juries & a Youth Favourite.


This jury is open to creative talent from all around the world willing to participate. The members judge all entries online and select the campaigns to be part of the shortlist. 


Jury of Experts

The members are selected for their expertise in the communication field as agencies, advertisers, institutions, and NGOs. Under the lead of Ms Charanzová, they elect the winners.

New in 2022, a special Youth Favourite is elected by students from IHECS (Brussels) led by Sophie Pochet, Chief Academic Officer. They shine new light on the discussion.

The Shortlist.

The campaigns submitted are first judged online by approximatively 30 creative professionals around the world. They offer their time and expertise to select the campaigns that will be part of the shortlist. 

The Winners.

The Jury of Experts, chaired by Dita Charanzova – Vice-President of European Parliament & Godmother of the award, has reviewed the shortlist. The Care Awards 2023 Winners were announced at the Care Awards Ceremony on December 5th, 12pm (CET), live in Brussels.

Care Awards

Runner 321 - GRAND PRIX

Brand : Adidas
Agency : FCB Canada

Dyslexic Thinking - GRAND PRIX

Brand : Made By Dyslexia & Virgin Group
Agency : FCB London

Anne de Gaulle

Brand : Fondation Anne de Gaulle
Agency : Havas Paris

Blind Seats

Brand : Music Vibe & Fun Ticket
Agency : MullenLowe SSP3 Mexico


Brand : SOS Children’s Villages
Agency : FCB India & FCB Chicago


Brand : Junge Helden
Agency : McCann Paris & McCann Germany

The Emancipation Loan

Brand : Mibanco
Agency : Circus Grey

The Last Photo

Brand : CALM & ITV
Agency : adam&eveDDB

Time-fighters program

Brand : Renault
Agency : Publicis Conseil
The Unshowables wins the Youth Favourite

The Unshowables - YOUTH FAVOURITE

Brand : Vision du Monde
Agency : STEVE

Enter the Care Awards.

Entries are open every year form February to April. To enter the awards, follow the steps below. 


Pay the fee

Enter 3 Categories.

NGOs & Foundations

Non-profit organisations and non-governmental bodies — an organisation that exists for educational or charitable reasons and from which its shareholders or trustees do not benefit financially. An organisation created by private persons or organisations with no participation or representation of any government.

Governments & Institutions

Government bodies and related organisations — an organisation that is the governing authority of a political unit, the ruling power in a political society and the apparatus through which a governing body functions and exercises authority.

Companies & Businesses

Corporate governance (CSR) — corporate campaigns that promote care for safety, youth, communities and the environment.

In a nutshell