My act, my imp’act: Questions to Google

My imp’act-Karen

Karen Massin, Google shares her vision about sustainability. Google reaffirmed its support for the Care Awards this year, acknowledging the awards’ role in recognizing innovative projects that contribute to a more sustainable and just future. In an interview, Karen Massin, Head of Government Affairs and Public Policy – EU Institutions at Google, shared insights into […]

My act, my imp’act: Questions to Eurostar

My act My Impact - Armelle

Armelle Weber, Eurostar, discusses her perspective on the potential for sustainable initiatives within the « new Eurostar » opportunity. Eurostar, the company allowing us to travel safely and at ease across Europe, holds a significant role in shaping societal impacts. We asked Armelle Weber, External Relations & Sustainability Manager, four questions about Eurostar’s effort on sustainability.   […]

The Care Awards announce the 2023 Jury of Experts.

A unique Jury of Experts to review the best campaigns celebrating excellence in promoting care for people and the environment. Ms Dita Charanzová, Vice-President of the European Parliament, Jury President and Awards Godmother, will lead the jury members selected for their expertise in the communication field as agencies, advertisers, institutions, NGOs, and media.  « I have […]

The Care Awards: Youth Favourite 2023.

A young perspective on the Care Awards entries

A unique opportunity for students. The Youth Favourite, introduced in 2022 in partnership with the IHECS, aligns with ACT Responsible’s overarching mission of broadening the reach and prominence of campaigns entered in the awards, with the ultimate aim of catalyzing positive societal change. This invitation is a bridge to the next generation of industry professionals, […]

Celebrating excellence: The Care Awards reveal the 2023 shortlist.

Shortlist announcement

Among the 120 entries in the Care Awards, 30 campaigns are shortlisted. The Care Awards honor outstanding advertising that promotes care for people and the environment. This ACT Responsible initiative was launched in 2008 with the European Association of Communications Agencies in partnership with the support of the European Parliament. Entries span various critical topics, such as public health, […]

The Care Awards: The Jury of Creatives 2023.

Behind the 2023 Care Awards shortlist. The unique aspect of the Care Awards is its two diverse and exceptional Juries. The first-round of judging is done online by a jury open to all creatives around the world. These professionals offer their time and expertise to select a shortlist. The aim of this first-round is for […]


CONNECTING THE DOTS. Save the date: Monday 19 to Friday 23, 10am-6pm.   In its 21st edition, ACT Responsible has partnered with Cannes Lions to create the ACT Responsible Hall, a unique venue situated at the heart of the festival. This dedicated space aims to emphasise the advertising industry’s responsibility and promote sustainable programs. A […]


OHFG! KICKS OFF ON JUNE 21st AT 2PM IN THE RESPONSIBILITY HALL. Save the date: Wednesday, June 21st, 2-4pm   For the second year in a row, ACT Responsible will celebrate inclusion with the Open House For Good (OHFG!) event. On this special occasion, the Cannes Lions Festival opens the doors of the ACT Responsible […]

ACT Responsible Tributes

A celebration to Creativity & Champions of Good. Save the date: Thursday, June 22nd 5-6pm.   Celebrated since 2004, the ACT Responsible Tributes recognise through public votes, outstanding campaigns created for Good. These are not awards in the literal sense: they have not been selected by a jury, but have been singled out by the […]